Cheyenne Rosa | Website Designer & Digital Marketing Expert
Digital Marketing & Design

Resume

Work, education, skills & programs

Resume PDF

 
 

Objective

I would like to obtain a full-time position in New York City as a Director of Digital Strategy. I enjoy working with cross-functional marketing and development teams. I have many years of experience in digital marketing strategy, email marketing, advertising, SEO, paid search, graphic design, and user experience design.

 

experience

Imagination International

Digital Marketing Director — 2017 to present
Product & Marketing Manager 2015 - 2017
UX/Web Designer 2014 - 2015

  • Managed e-commerce websites accruing almost $100k per month

  • Managed email marketing lists with 45,000+ monthly subscribers

  • Increased online sales, email marketing list size, brand awareness, social following, and elevated search rank by producing 10+ brand websites

  • Increased email list size, open rates, online sales through automated and seasonal email marketing campaigns

  • Slashed website bounce rates after using analytics to interpret user behavior and then work with UX/marketing to optimize page flow, number of CTAs and CTA placement, and IA

  • Increased sales, form submissions, and phone calls through strategic paid search campaigns and SEO

  • Acquired business from international brands by successfully pitching our creative agency services

Lorem

Freelance Product Expert — 2019 to present

  • Digital marketing and web design expert for www.asklorem.com. I’ve helped clients with Mailchimp setup, Squarespace site development, and Shopify site development.

Never Coffee Lab

Freelance UX/Web Designer — 2017-2018

  • Produced a custom e-commerce website using Shopify, third-party Shopify apps, HTML/CSS, and third-party developer services.

  • Designed a unique brand shopping experience focused around coffee subscriptions.

  • Created and implemented QR codes for coffee bags to direct users to the website.

Terrain Coffee Project

Freelance UX/Web Designer — 2018

  • Produced an e-commerce website using Shopify, third-party Shopify apps, and HTML/CSS.

  • Designed a unique brand shopping experience including coffee subscription services, wholesale services, and traditional online shopping services.

 

Education

university of oregon

BS in Advertising, Communications Minor — 2013

 

programs

  • Sketch

  • Google Data Studio

  • Github

  • Google Drive Suite

  • HubSpot

  • JIRA

  • Trello

  • Facebook Business Manager (FBM)

  • Illustrator (Ai)

  • Photoshop (Ps)

  • Google Ads

  • Google Analytics (GA)

  • Mailchimp

  • Shopify

  • Squarespace

  • Experience Design (XD)

skills

  • Digital Marketing

  • Project Management

  • Ecommerce

  • HTML/CSS

  • UX/Web Design

  • Graphic Design

  • SEO/SERP

  • Task Management

  • Data Analytics

  • Visual Data

  • File Management

  • Marketing Operations

  • Marketing Process

  • Amazon Partnerships