Digital Marketing Director — 2017 to present
Product & Marketing Manager 2015 - 2017
UX/Web Designer 2014 - 2015
Managed e-commerce websites accruing almost $100k per month
Managed email marketing lists with 45,000+ monthly subscribers
Increased online sales, email marketing list size, brand awareness, social following, and elevated search rank by producing 10+ brand websites
Increased email list size, open rates, online sales through automated and seasonal email marketing campaigns
Slashed website bounce rates after using analytics to interpret user behavior and then work with UX/marketing to optimize page flow, number of CTAs and CTA placement, and IA
Increased sales, form submissions, and phone calls through strategic paid search campaigns and SEO
Acquired business from international brands by successfully pitching our creative agency services
Freelance Product Expert — 2019 to present
Digital marketing and web design expert for www.asklorem.com. I’ve helped clients with Mailchimp setup, Squarespace site development, and Shopify site development.
Never Coffee Lab
Freelance UX/Web Designer — 2017-2018
Produced a custom e-commerce website using Shopify, third-party Shopify apps, HTML/CSS, and third-party developer services.
Designed a unique brand shopping experience focused around coffee subscriptions.
Created and implemented QR codes for coffee bags to direct users to the website.
Terrain Coffee Project
Freelance UX/Web Designer — 2018
Produced an e-commerce website using Shopify, third-party Shopify apps, and HTML/CSS.
Designed a unique brand shopping experience including coffee subscription services, wholesale services, and traditional online shopping services.
university of oregon
BS in Advertising, Communications Minor — 2013
Google Data Studio
Google Drive Suite
Facebook Business Manager (FBM)
Google Analytics (GA)
Experience Design (XD)